The Advertising industry has conducted tons of research regarding the effectiveness of mobile outdoor advertising. We know that Mobile Media Concepts is your advertising solution - but the numbers here speak for themselves.
Perhaps the most impressive statistic is that truckside vehicles can achieve 85% reach and 20 times the frequency of other advertising methods. Here's some other facts:
- 91% of all people notice words and pictures on trucks
- Likewise, 91% of all people outdoors notice truck advertisements
- 75% developed a favorable impression of the company when graphics/branding were used
- 75% of buyers surveyed say truck advertisements affect their buying habits
- 76% think the ad and vehicle are part of your actual fleet, increasing the value perception
- 29% said they would base a buying decision on these impressions
- Impact rating of Mobile Media Trucks were higher than all forms of advertising
- Mobile billboard displays boost name recognition 15 times greater than other advertising
- 29% base buying decisions on vehicle graphics
And - an addtional benefit:
- 100% Local Advertising – be seen where your customers are living and working!
|